Strata is a modern, tech-forward brokerage that helps ambitious agents grow their client databases faster than traditional models ever could — and in real estate, your database is everything.

We’re not a big-box brokerage that charges premium fees while accepting anyone with a license. We’re a mix of brokerage, marketing agency, and tech company — designed for agents who want to stand out.

At Strata, you generate and own your leads (not contractually tied to the brokerage), supported by our proprietary CRM, custom-branded website, automated nurturing tools, and 24 annual client touchpoints. While our systems handle the busywork, you focus on building real relationships and a rapidly growing database.

What we’re looking for in an agent

We're looking for agents who understand that success in real estate means mastering two businesses simultaneously — client acquisition and expert advisory.

Founded in 2012 by top-producing broker Robert Van Rhijn, Strata agents have earned a reputation as personable experts who prioritize long-term relationships over quick sales. With over 350 Google reviews averaging 4.9 stars, we’ve built a trusted, data-driven brand that truly resonates with today’s more sophisticated buyers and sellers.

Here, you’ll get real support, fluff-free training, and guidance from our most experienced agents. Our lead-gen systems give you multiple streams of business — from rental opportunities that help you quickly build relationships while learning the ropes and buyer/seller leads through your custom website. We’re a tight-knit team where your wins matter to everyone.

What we offer:

• Personalized Lead Generation: Create your own custom lead-gen website powered by Strata.ca’s technology, working 24/7 to deliver exclusive leads that you own, directly to you.
• CRM & Lead Insights: Complimentary Follow Up Boss subscription, plus client activity data that shows you exactly who’s engaging with which listings — so you know exactly when to follow up with your pipeline leads.
• Agent Training & Mentorship: Access practical, filler-free training guides and videos, plus personalized mentorship from senior agents — including live advice via our online Slack community along with our weekly ‘Market Update & Open Discussion’ meetings, hosted by our Broker of Record.
• Automated Client Nurturing: Send professionally written, bi-weekly newsletters authored under your name, along with targeted drip campaigns to keep your leads engaged and your brand top-of-mind.
• Data Analytics and Market Intelligence: Leverage hyperlocal stats and exclusive listing reports highlighting exactly what your clients are looking for.
• Marketing That Makes You Look Good: From custom-branded agent sites to beautifully designed listing pages, brochures and print materials — our team helps you showcase your listings and brand with professional style.

If you’re driven and looking for the right balance of support, autonomy, and collaboration to grow a robust business, we’d love to connect. Book a call with our team to explore how Strata can help you scale — smarter, faster, and with the right support behind you.